Newest Free Download: The Victor Discography — Blue, Green, and Purple Labels by John R. Bolig (A $1,935.89 Book for Free)

Newest Free Download

The Victor Discography: Blue, Green, and Purple Labels
(1910 – 1926)
By John R. Bolig

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A couple of days ago, we posted that two Amazon.com dealers are offering this book for $1,935.89 (plus tax and shipping). Well, no need to whip out the Visa card — Here it is, complete and free of charge as a searchable PDF download, the latest addition to Mainspring Press’ Free Online Reference Library. Enjoy it on us!

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In February 1910, Victor flooded the market with fifteen new recordings by Harry Lauder, setting off a shouting match with Edison over who had exclusive rights to the comedian. Victor had previously issued some of Lauder’s British recordings on its standard black label, but these new releases were different — recorded in the U.S., and issued on a striking new royal-purple label.

Over the next few months, it became apparent that the new purple-label discs were not reserved for Lauder alone. Victor Herbert’s popular orchestra was lured away from an already-peeved Edison, and selections began to appear by some of Broadway’s top stars (many of them previously unrecorded). For budget-conscious classical enthusiasts, there were well-known concert artists deemed not quite worthy of Red Seal status, but still perfectly respectable. For the adventure-minded, Ernest Shackleton and Robert Peary recounted their polar expeditions.

Several months after the purples were launched, Victor introduced yet another line, the double-sided blue-label series. At first, it served only as a reissue vehicle for imported operatic recordings licensed from The Gramophone Company, along with some Arabic selections (now incredibly rare) recorded in Cairo and Beirut. But in February 1913, the blue label was recast as a double-sided companion to the single-sided purples, and the latter were slowly phased out.

The blue-label line was one of Victor’s most diverse, running the gamut from comedy monologues and Broadway hits to opera (grand, light, and in-between), classical (from the usual lollipops to complete extended works), the premier recording of Rhapsody in Blue, cantorials, exotic imports from around the globe, bird imitations, exercise records by boxer Gene Tunney — and, of course, copious helpings of Harry Lauder’s interminable ruminating.

The obscure green-label series was an “educational” line, best known for its vocal-instruction series produced under the supervision of Oscar Saenger. But perhaps its most intriguing offering was the “American Speech” series (issued at first on the Red Seal label, then transferred to green, and later to brown), which captured a wide range of American dialects, some of which have since vanished or evolved nearly beyond recognition.

It’s all here, carefully transcribed from the original Victor files. We think you’ll be amazed by the scope and diversity of these under-studied and often under-appreciated records.

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Download File for Personal Use (print-restricted) (pdf , ~2mb)
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The Victor Light Opera Company is the latest addition to Mainspring’s rapidly growing Free Online Reference Library. As with all titles in the Library, this is a copyrighted publication and is offered for personal, non-commercial use only. You can help ensure that we continue to offer these free titles (and protect yourself from potential legal problems) by honoring our terms of use, as outlined at the beginning of each file.

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Victor monthly supplement excerpts courtesy of John Bolig

Latest Free Download • The Victor Light Opera Company Discography (John R. Bolig)

Latest Free Download

The Victor Light Opera Company Discography
(1909–1930)
By John R. Bolig
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Victor’s “Gems from…” discs were among the first records many of us encountered as budding young collectors. Like them or not,  they were still seemingly everywhere. Even now, you’re bound to run across them if you scrounge enough estate sales, junk shops, and !!RARE !!L@@K!! eBay listings.

They had been tremendous sellers, capitalizing on a popular American phenomenon of the day — grand opera sung in English by troupes of competent, if not-quite-stellar, artists. As the twentieth century began, countless small civic and private opera companies were making the glories of Verdi and Puccini accessible to the far-flung general public at affordable prices and in a language most could understand, just as the “Gems from…” series would do.

But Victor went a step farther, adding medleys from the latest hit Broadway shows that the average American was unlikely to be able to attend in person. In the process, the good folks at Victor  unwittingly preserved many now-forgotten songs (albeit it in abridged versions, and sometimes taken at break-neck tempos) that otherwise went unrecorded. The company had no qualms about using stage shots from the actual productions, picturing the actual stars (who almost never performed on the records), in advertising new “Gems” releases.

The Victor Light Opera Company was a fiction, of course. It never staged any live productions, and it never appeared in public. Its “cast” members — mainly Victor’s studio work-horses — changed from one recording session to another and (with one notable exception) were not credited on the labels. But their names are preserved in the Victor ledgers and, thanks to John Bolig’s expert sleuthing and generosity in sharing his work, are now available to you in this unique publication. Enjoy!

 

The Victor Light Opera Company is the latest addition to Mainspring’s rapidly growing Free Online Reference Library. As with all titles in the Library, this is a copyrighted publication and is offered for personal, non-commercial use only. You can help ensure that we continue to offer these free titles (and protect yourself from potential legal problems) by honoring our terms of use, as outlined at the beginning of each file.

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Download File for Personal Use (print-restricted) (pdf , ~1mb)

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Victor monthly supplement excerpts, courtesy of John Bolig

 

110 Years Ago at the Victor Talking Machine Company (November 1907)

November 1907 marked the return of the Victor studio to Camden, from Philadelphia, after an absence of more than six years. The impending move got only a vague mention in that month’s Talking Machine World, in a story on a visit by distributor Max Landay, who said, “I understand the company will remove their recording laboratory from Philadelphia to Camden, into premises that are ideal.” The move was documented by Harry O. Sooy, Victor’s chief recording engineer:

During November [1907] we moved the Laboratory from 424 So. 10th St., Philadelphia, to the building S.W. Corner Front and Cooper Streets, Camden, N.J., in which we occupied the fourth floor. The first large type “D” recording machine was installed in the Camden Laboratory prior to our moving into same. [“D” refers to Wilbur N. Dennison, who assigned a large number of patents to Victor over the years.]

To repeat a point we’ve made often (and wish we didn’t still have to, but old myths die hard): Any discography showing a Camden recording location between early September 1901 and late November 1907 is in error. For a detailed, documented chronology of Victor’s early studio sites, see Camden, Philadelphia, or New York? Fact-Checking the Victor Studio Locations, 1901-1920.

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Here’s the complete pictorial section of Victor’s November 1907 catalog, courtesy of Victor expert John Bolig:

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By the way, John’s landmark Victor Discography Series titles are selling out quickly as Mainspring winds down its book operation. Several are already out of print, and remaining inventory is in very short supply. If there are any titles you need, hurry over to the Mainspring Press website and order while you still can!

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NEW • The “World’s Greatest Operas” Discography (RCA Victor Series) by John Bolig

Our thanks to John Bolig for the first fully detailed discography of the RCA-produced “World’s Greatest Operas” records. Data are from original RCA documentation at the Sony archives in New York. All issues were anonymous, but as you’ll see, some first-rate talent was employed.

John’s complete listing of RCA’s “World’s Greatest Music” records (a substantially revised and expanded version of our very basic  listing that was posted a few weeks ago) has also been posted.

Note that this listing is only for the original RCA-produced series. Other producers took over the “World’s Greatest…” series after the RCA Victor connection was severed in 1940.

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NEW • The “World’s Greatest Music” Discography (RCA Victor Series) – Revised & Expanded by John Bolig

Our thanks to Victor expert John Bolig for revising and greatly expanding the very basic “World’s Greatest Music” listing that we posted a few weeks ago. The data are from RCA’s original documentation at the Sony archives in New York. A complete listing of RCA’s “World’s Greatest Operas” series is also being posted later today.

(By the way, several of John’s landmark Victor Discography titles have sold out recently. The remaining volumes are still available on the Mainspring Press website, but supplies are very limited. The listing below will give you a good idea of the high-quality data and attention to detail you’ll find in all of John’s books.)

Note that this listing is only for the original RCA-produced series of 1938-1940. Other producers took over the series after the RCA Victor connection was severed, and later pressings are not RCA products.
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110 Years Ago at the Victor Talking Machine Company: 1906 Catalog Cover Art

In February 1906 Victor began featuring original artwork on its monthly supplement covers, in place of the uniform boilerplate design that it had used since early 1904. Unfortunately, with the exception of the May 1907 issue, the illustrations are unsigned. The last original cover artwork appeared on the November 1907 issue, after which Victor reverted to using a plain stock design, which varied only in its color scheme from month to month.

Original catalogs courtesy of John R. Bolig

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Three ARSC 2015 Awards for Mainspring Press Books: Eli Oberstein, Victor Special Labels, Ajax Records

We’re honored to announce that three Mainspring Press titles have received 2015 awards from the Association for Recorded Sound Collections. Details and secure online ordering are available on the Mainspring Press website.

The ARSC Award for Excellence—Best Label Discography went to Eli Oberstein’s United States Record Corporation: A History and Discography, 1939–1940:

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2015 Certificates of Merit were awarded to The Victor Discography: Special Labels, 1928–1941; and Ajax Records: A History and Discography:

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ORDER SOON if you’re interested in Oberstein or Victor Special Labels. Both titles have been on the market for a while, so supplies are running low (and in addition, there’s recently been a big library run on USRC). We won’t be reprinting either title once our current supplies are gone.

Sorry, Ajax has already sold out (it was a 2013 title — the wheels sometimes turn very slowly at ARSC), although we might consider reprinting this one if there’s sufficient interest — Let us know.

The Photo Gallery • Victor Records – Popular Instrumental Stars (1915–1916)

From the Victor monthly supplements (1915 –1916), courtesy of John R. Bolig. Full discographical details of the artists’ recordings from this period, compiled from the original recording ledgers and production cards, can be found in John’s Victor Black Label Discography, Vol. 1 (16000 / 17000 Series), available from Mainspring Press and many major libraries.

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