The Encyclopedia of American Record Companies and Producers, 1888 – 1950 • Coming in 2018

I’m happy to announce that work on The Encyclopedia of American Record Company and Producers, 1888-1950 is approximately 80% complete, with a target date of early-to-mid 2018 for launch.

There are currently 839 completed company entries, comprising approximately 900 text pages, with an additional 160 pages of mainly primary-source citations. A little over one-thousand total entries are anticipated by the time of completion. (The number of individual labels covered in those entries hasn’t been tabulated yet, but it will of course be in the many thousands.)

For those of you not yet familiar with the project, it covers all known American producers of commercial recordings (individuals  and companies) — from the start of the wax-cylinder era through the advent of the LP; and from the behemoths like Victor, Columbia, Decca, and Capitol, to the tiniest, shortest-lived storefront and mom-and/or-pop operations of the 1940s.

(Not covered: Children’s, school, and instructional records; one-off personal or promotional labels; radio transcriptions, instantaneous recording, and special-use recordings not intended for the retail market, etc. — although the producers of those materials, like Muzak and other for-hire studios, will be covered in conjunction with any work they did for commercial labels.)

Entries will be posted individually and will be linked in a way that makes it easy to follow interconnected and often-complex chains of events, mergers and acquisitions, successions, personnel changes, master sales and licensing, legal actions, etc., from one entry to another.

Plans are to publish the work only online (a potential host is on board) for the obvious economic reasons, with manufacturing and shipping costs on the rise as book sales continue to decline. But more importantly, doing so will allow for on-the-fly additions and revisions, which are inevitable with a work of this size and scope. Users will be encouraged to submit additions and revisions based upon reliable primary-source documentation, which will be incorporated subject to source verification, fact-checking, and editorial approval. (Wikipedia believers need not apply.)

— Allan Sutton

The John Fletcher Story, Part 2: The Olympic-Remington Debacle (1921 – 1922)

The John Fletcher Story, Part 2: The Olympic-Remington Debacle (1921–1922)
By Allan Sutton

 

 

The following is a condensed excerpt from the author’s Harry Pace, John Fletcher, and the Black Swan Saga (in preparation for 2018 publication)

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Pathé was not yet producing lateral-cut discs when it took over  John Fletcher’s Operaphone Company as a subsidiary. [1] By early 1920, however, it was preparing to do so, and the universal-cut Operaphone discs (being readily playable on lateral-cut machines) might have been seen as a potential competitive threat. It probably was no coincidence that Operaphone’s sudden disappearance in early 1920 occurred at precisely the same time as Pathé’s launch of its new lateral-cut Actuelle discs.

Little more was heard of John Fletcher until March 1921, when The Talking Machine World reported the launch of the Olympic Disc Record Corporation. [2] Incorporated with $260,000 capital in Maryland (although it never operated there [3]), Olympic announced that it would “manufacture the highest possible quality phonograph records, and plans to engage the best artists available.”

Much was made of the fact that the Remington Phonograph Company held a controlling interest in Olympic. Olympic’s  executive roster was identical with that of Remington Phonograph, except for one outsider — John Fletcher, who was listed as secretary of the new company. [4] Remington’s failure a year later would  take Olympic down with it, but in early 1921 the acquisition was hailed by industry insiders as a promising move by a rising new phonograph manufacturer.

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    The Remington Phonograph Corporation, picturing president Philo E. Remington, was registered on July 20, 1920. The company filed a trademark application for Reminola records on the same date.

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The Remington Phonograph Corporation had been incorporated in January 1920. [5] The company was headed by former Remington Typewriter Company executive Philo E. Remington (president), along with James S. Holmes (vice-president and general manager), and M. B. Thomas (secretary and, later, treasurer). [6] Eliphalet Remington, son of the founder of the Remington Arms Company, served on the board of directors. [7] Although Remington Phonograph’s promotional materials strongly suggested that the company was affiliated with Remington Arms, it was not, as later testimony would confirm. [8]

The phonograph plant was to have been housed in the Remington Typewriter factory at Ilion, New York, [9] a plan that was quickly abandoned. Instead, the company purchased an existing factory (formerly used by an unnamed manufacturer of bank and office fixtures) in Brooklyn’s Bush Terminal Building. [10] Shipments of the first phonograph model, coupled with a national advertising campaign, began in late July or early August 1920. [11] Three additional models began shipping that autumn.

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Remington’s main selling point was its reproducer, which was said to do away with the “cramped or imprisoned tone” of other models.

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Remington Phonograph clearly was anticipating record production as early as the summer of 1920. In July of that year, the company filed a U.S. trademark application for use of the Reminola brand on phonographs and records. [12] Although his application claimed use since May 5, 1920, no evidence has been found that that Reminola records were ever produced commercially. Early reports stated that Remington’s records would be manufactured at Ilion, but as 1921 dawned, they had yet to appear.

Then, in April 1921, came the first listing of Olympic records, as May releases. TMW reported that the company had already begun recording and pressing records in its Brooklyn facility. [13] A month later, it was reported that Olympic had acquired Fletcher’s idled Operaphone facility (which included a studio and pressing plant) on Meadow Street in Long Island City. Edward Kuhn (a former Edison supervisor) was hired as an advisory mechanical engineer as recording and manufacturing were transferred to the Long Island facility. By then, Fletcher had been elected to Remington Phonograph’s board of directors. [14]

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Olympic advertised aggressively, albeit to little apparent effect. The double-page spread ran in a 1921 edition of The Talking Machine World.

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Olympic got off to an unsteady start, despite an aggressive advertising campaign. Once again in charge of a recording program, Fletcher repeated past mistakes. Although Olympic was marketed as a premium-priced label, its main offering was bland pop and light classical fare, much of it performed by the same New York-area dance bands and studio freelancers who could be heard on dozens of other labels, many of them better-produced than Olympic.

The only relatively bright spot was an operatic series (with program notes printed on the labels) featuring such lesser lights as Regina Viccarino, Henrietta Wakefield, and Percy Hemus. Broadway star Greek Evans was pressed into service as an operatic baritone on several releases. However, only ten issues appeared, most of them single-sided.

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Olympic used many of the same freelance studio singers and New York-area dance orchestras (like Harry Yerkes’ Jazzarimba Orchestra, above) that could be heard on dozens of other labels. Some of the operatic recordings (right) later turned up, in disguise, on the cut-rate National Music Lovers label.

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Olympic’s recording and technical quality were mediocre, and with few stars or anything out of the ordinary in the way of repertoire in its catalog, the label could not hope to compete with Columbia, Victor, and other comparably priced brands. The company boasted a large number of retailers, but many (like the “trunk, bag, and umbrella” store shown below) carried phonographs and records only as side-lines. Sales lagged as advertising fell off, and the final Olympic Disc Record Corporation releases appeared in December 1921. At the same time, the parent Remington Phonograph Company was failing.

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Remington in decline: In late 1921, the company began steeply discounting its phonographs.

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On December 1, 1921, Remington and Olympic were thrown into receivership on the complaint of vice-president Holmes, who contended that it was impossible to proceed with business unless additional capital could be raised. In addition, Holmes disclosed that a number of legal actions against the companies were likely. Remington Phonograph claimed liabilities of $22,500 and assets of $100,000. The situation was more dire for Olympic, with liabilities of $33,000 and assets of $60,000. [15] Later testimony revealed that Remington had lost money from the start, despite rosy statements to investors.

On December 9, the Olympic Disc Record Corporation filed a petition in bankruptcy. [16] With Remington itself on the verge of collapse, management’s answer was to press its already-disgruntled investors for still more money. A meeting of Remington stockholders on January 30, 1922, turned violent, as the Philadelphia Inquirer reported:

Interrupted by cried of “liar,” “thief,” “throw him out,” and “wait until we get you outside,” James P. Holmes, vice-president of the Remington Phonograph Company [sic], tried in vain yesterday to soothe the ruffled feelings of five-hundred disgruntled stockholders… Most of them appeared to be persons of small means… The manager of the hotel came on the run when a bedlam of hisses and howls greeted Holmes’ further efforts to preside. The manager settled this argument by threatening to call the police and have the whole crowd ejected if the noise continued. [17]

A proposal that stockholders sink still more money into a reorganization was shouted down. Eventually, Edwin Starr Ward, an attorney representing the stockholders, was allowed to present his report. Philo Remington, he alleged, was merely a company figurehead, drawing a minimum $5,000 annual royalty for the use of his name. Of the 22,500 shares he had originally owned, he was now said to hold only 1,100. Ward concluded, “The business was carried on in a wasteful, ignorant, and extravagant manner and with utter disregard for the interests of stockholders.” Finally, the New York Times reported, “the gathering broke up in disorder.” [18]

The Olympic and Remington operations were quickly dismantled. Louis Jersawit, the receiver for both companies, gave notice in the New York Times for March 3, 1922, that all of Olympic’s assets and property were to be auctioned on March 25. Offered for sale was,

a fully equipped plant for the manufacture of phonograph records, phonograph records completed and in the course of completion, all materials and property used in the manufacture of phonograph records, all patents, copyrights, and trademarks, all office and factory furniture and fixtures, together with the complete equipment of the factory of the said defendant, Olympic Disc Record Corporation, contained in the premises at 156 Meadow Street, Long Island City… [19]

The purchaser would be none other than John Fletcher, in partnership with Black Swan’s Harry Pace—the American recording industry’s first racially mixed executive team. Fletcher retained possession of his Olympic masters, some of which he proceeded to reissue under colorful aliases on Black Swan, in the process scuttling Pace’s pledge to issue only recordings by black artists (although in fairness, it should be noted that Pace himself had already broken that pledge on several occasions).

Some Olympic masters would also find their way to other companies, including the Bridgeport Die & Machine Company, New York Recording Laboratories, and Scranton Button Company, which parceled them out to their client labels for several years. Some of Olympic’s celebrity operatic issues even ended up, in disguise, on Scranton’s cut-rate National Music Lovers label. [20]

Fletcher had escaped the Remington Phonograph Corporation’s collapse unscathed, at least from a legal standpoint, but other Remington executives would not. An investigation of Remington Phonograph revealed that of the $1 million allegedly collected on stock sales, only $440,000 showed on Remington’s books. In addition, shareholder complaints continued to mount over misleading promotional materials and artificially inflated stock prices. The result was an investors’ lawsuit charging that the Remington Phonograph Corporation “was grossly mismanaged by its officers, who are now under indictment for fraudulent use of the mails in connection with the selling of the stock of the corporation.” [21]

The indictment referred to in the shareholder’s suit originated in  the Philadelphia District Attorney’s office, which charged Philo Remington and five other Remington Phonograph executives or associates with stock fraud. On June 1, 1922, all six were ordered held on $5,000 bond each, pending arraignment. [22] The investigation would drag on into the spring of 1924, before finally going to trial on April 4. Of the six who were originally charged, only Morris Pomerantz (a salesman whose connection to the company is unclear) escaped indictment.

At the trial, Harry Sieber (who had succeeded Thomas as treasurer) testified that Remington Phonograph had “never earned a dollar,” and that the stock price “was shoved up whenever that seemed expedient.” His testimony was followed by a parade of stockholders who declared they had been misled into believing that Remington Phonograph was affiliated with Remington Arms and Remington Typewriter. Among the evidence presented was a booklet devoted to the history of both companies, which Remington Phonograph had mailed to potential investors. [23] Two other key pieces of evidence were discovered to have mysteriously disappeared, but copies were allowed into evidence. [24]

By the end of the thirteen-day trial, seven of the original nine counts had been dismissed as faulty, and most of the evidence relating to misleading use of the Remington name had been excluded. Philo Remington and James Holmes were acquitted. The jury was unable to reach a verdict on the other three. [25]

In the meantime, John Fletcher, having not been caught up in the Remington investigation, had been busy. In the space of two years, he had bought his way into Black Swan, contributed significantly to its collapse, and now was about to pack his bags for Chicago, where one last failure awaited him.

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Part 1 — Music for Everybody (1900–1921)

Part 3 (Coming Soon) — A Not-So-Black Swan (1922–1923)

Part 4 (Coming Soon) — Beating a Dead Horse in Chicago (1924–1925)

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 Notes

[1] “Pathé Frères Phonograph Co.” (re: Operaphone as a Pathé subsidiary). Moody’s Manual of Railroads and Corporation Securities. New York: Moody Manual Co. (1922), p. 940. Pathé’s control of Operaphone beginning in the later ‘teens was never disclosed publicly.

[2] “New Concern to Make Records.” Talking Machine World (Mar  15, 1921), p. 3

[3] Two of Olympic’s board members resided in Baltimore, perhaps explaining the decision to incorporate in Maryland.

[4] “New Concern to Make Records,” op. cit.

[5] Untitled notice. Talking Machine World (Jan 15, 1920), p. 121.

[6] “To Enter Talking Machine Field.” Talking Machine World (Mar 15, 1920), p. 226.

[7] “Announcing the Remington Phonograph Corporation” (ad). Talking Machine World (Jun 15, 1920), p. 62.

[8] “Remington Phonograph Head on Trial for Fraud.” Olean [NY] Times Herald (Apr 9, 1924), p. 5.

[9] “Holmes with Remington Corp.” Talking Machine World (May 15, 1920), p. 62.

[10] “Reviews Remington’s Progress.” Talking Machine World (Sep 15, 1920), p. 124.

[11] “Remingtons Now Being Shipped.” Talking Machine World (Aug 15, 1920), p. 51. Shipments of additional models began in September or early October.

[12] Remington Phonograph Corporation. “Reminola,” U.S. trademark application #135,214 (filed Jul 20, 1920).

[13] Some pressings had been produced by March 14, 1921, when they were demonstrated at Remington Phonograph’s first annual shareholders’ meeting.

[14] “Remington Co. Doubles Stock.” Talking Machine World (Apr 15, 1921), p. 33.

[15] “Receiver Is Appointed for Remington Phonograph.” New York Tribune (December 2, 1921), p. 19.

[16] “Business Troubles — Petitions in Bankruptcy.” New York Tribune (Dec 10, 1921), p. 17.

[17] “Heads of Defunct Firm Threatened.” Philadelphia Inquirer (Jan 31, 1922), p. 2. The New York Times, in the article cited below, gave the number of stockholders attending as four-hundred.

[18] “Stockholders in Wrangle.” New York Times (Jan 31, 1922), p. 3

[19] “Receivers’ Sales.” New York Times (Mar 4, 1922), p. 19.

[20] Sutton, Allan. Pseudonyms on American Records, 1892–1942 (Third Revised and Expanded Edition). Denver: Mainspring Press (2013).

[21] Frankland et al. v. Remington Phonograph Corporation et al. (119 A. 127).

[22] “6 Remington Officers in $5,000 Bail.” Rochester [NY] Democrat and Chronicle (Jun 2, 1922), p. 1

[23] “Promoters Listen to Luring Letters.” Philadelphia Inquirer (Apr 5, 1924), p. 2.

[24] “Evidence Missing. Letters Used in Alleged Fraud Case Are Stolen.” Cincinnati Enquirer (Apr 5, 1924), p. 9.

[25] “Two Are Acquitted in Remington Case.” Philadelphia Inquirer (Apr 23, 1924), p. 3.

Gennett Odd-and-Ends • How to Pronounce “Gennett” (1920) / H. Ross Franklin Orchestra Personnel (1922)

We’ve heard “Gennett” pronounced every which-way over the years, and apparently so had the Gennett family, who finally placed an ad in 1920 to set the record straight. Here you have it, from the folks who knew best:

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Muncie [IN] Evening Post, January 16, 1920

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For anyone owning the H. Ross Franklin Orchestra’s Gennett personal record — all two of you, perhaps? — here are the rather obscure personnel (not listed in the American Dance Band Discography and derivative works) who were present at that session on March 6, 1922. This list is transcribed verbatim from The Fort Wayne [IN] Journal-Gazette for April 2, 1922, and probably contains some misspellings:

H. Ross Franklin [piano] directing: Vern C. McDermitt (trumpet); Benjamin West (trombone); Glendon C. Davis (clarinet); Harold D. Smith (alto saxophone); Lawrence G. Pape (oboe); Steward C. Loranze (violin); Edward Melching (banjo); Paul E. Dickerson (brass bass); John Kehne (percussion).

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The Journal-Gazette reported that this session entailed “eight hours of strenuous effort.” A third title, “You Know,” was also recorded, but so far we’ve not found any reliable evidence that it was issued. Let us know if you have a copy, and be sure to include a photo or scan for confirmation. Franklin’s orchestras cut two additional sides for Gennett in October 1928, but both were rejected.

For more on Franklin and several of his musicians, see Duncan Schiedt’s superb The Jazz State of Indiana (Indiana Historical Society, 1999).

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“Paramount’s Rise and Fall” Has Sold Out – Others to Follow Soon

Alex van der Tuuk’s Paramount’s Rise and Fall sold out this morning, after a long and successful run (in two editions) as one of our most important titles. We have no further copies available for sale.

The following titles are now in very short supply (less than one carton of each) as we continue to phase out book sales in favor of online data distribution, in affiliation with UC-Santa Barbara’s DAHR project. These titles will not be reprinted once current supplies are gone — Best to order soon, if interested:

Bolig: Victor Black Label Discography, Vol. II

Bolig: Victor Black Label Discography, Vol. IV

Bryant, et al.: American Record Co., Hawthorne & Sheble

Bryant, et al.: Leeds & Catlin Records

Charosh: Berliner Records in America

Sutton: Recording the ‘Twenties

You can browse and order all remaining titles on the Mainspring Press website, while supplies last.

Please note that Mainspring Press does not sell on Amazon.com; Mainspring titles on Amazon are being offered by third parties (sometimes at ridiculously inflated prices) with whom we are not affiliated. Most are used copies and are duly noted as such, but some copies being offered as “new” may be remaindered hurt/second-quality copies, which we have made available to resellers on occasion. Mainspring Press sells only on its own website, and on eBay as mspBooks.

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